Certificate outcome
Verified certificate and Proof Passport entry
Completion connects guided lessons, submitted evidence, assessor feedback and the Reality Lab record into a certificate-ready proof record.
Guided Pathway
Digital Business and WhatsApp Commerce
Use WhatsApp and simple digital tools to present products, communicate with customers, manage orders, and improve sales conversion.
Certifiedge Ladder
Every pathway advances from guided foundations to mastery review.
Foundations and guided entry
Build baseline vocabulary, simple tools and first evidence with guidance.
Guided practical application
Apply the work to realistic tasks and submit structured artifacts.
Reliable workplace execution
Execute repeatable work, handle exceptions and document results clearly.
Analysis, diagnosis and improvement
Diagnose problems, compare options and improve systems from evidence.
Leadership, supervision and decisions
Supervise people, protect quality and make documented operational decisions.
Strategy, system design and training
Design systems, train others and create standards that improve the pathway.
Mastery and ecosystem contribution
Demonstrate master portfolio evidence, assessor/trainer readiness and contribution to Certifiedge standards.
Individual audience
- WhatsApp sellers
- SME owners
- Side-hustle operators
- Digital business learners
Organization use
- Assign by ladder level
- Track evidence progress
- Use lab results in cohort reports
- Verify certificates after review
Evidence artifacts
- Product catalog draft
- Customer response scripts
- Order tracker
- Sales conversion improvement note
Learning milestones
- Product catalog
- Response scripts
- Order tracking
- Follow-up flow
- Conversion note
- Evidence submission
Reality Lab
WhatsApp Business Sales Conversion Lab
The lab places you inside a realistic work scenario where you produce the same evidence this program is designed to build.
Open Reality LabAssessment rubric
- Offer clarity
- Response quality
- Order tracking discipline
- Conversion improvement
Evidence Submission
Submit evidence for review
Sign in to submit evidence.
Sign InAccess and progression
Start this pathway and build reviewable proof.
Duration: 3 weeks. Level: Starter to Task-Ready.